About HOKII

Good Design, Good Fortune for All

HOKII originates from the Taiwanese term "hok-khì", which represents a state of happiness and well-being. In Taiwanese culture, "hok-khì" is often used to express blessings or praise for oneself or others. The brand's founder was inspired by this term and decided to use it as the brand's name and philosophy, hoping to bring a sense of abundant happiness and blessings to everyone who uses its products by offering high-quality, practical, and interesting home and living items.

Brand Purpose

We believe good design should be accessible to everyone, offering better choices for consumers who love home living and a sense of ritual, so they don't have to settle for counterfeit products of varying quality just to get the look of imported furniture.

Brand Goal

So that every family can enjoy a good quality of life, "Beautiful Design, Good Fortune for All" - this slogan not only expresses the brand's characteristics and vision, but also conveys the brand's blessings to its customers.

Original design

HOKII brand products are born from the inspiration and creativity designers find in everyday inconveniences, traditional crafts, and traditional furniture. HOKII will also actively seek out talented designers, both established and emerging, in Taiwan to breathe new life into Taiwanese home furnishings.